Monday, 26 September 2011

Casuals:day-to-day clothing...

            With changing Fashion has categorized itself in various categories:-' Casual wear’, ‘formal wear’, ‘ethnic wear’, 'traditional wear', 'contemporary wear’, ‘designer wear’. Fashion has always changed with passing time. As it’s well said that “fashion is not static.” 

            Casuals though the most used and common category of fashion has transformed itself with this passing time .‘Casual wears’ has changed its style and looks from what it was in it’s earlier 80s- 90s .Casuals have become more trendy and smart in this modern world. The best update of ‘fashion’ is always kept by the youth .They mold themselves so well with the changing world that they are ready to experiment anything .

           Casual wear has changed it’s appearance in most of the ways like the cuts ,colors, styles, texture of the garment from what it was earlier. Materials like denim, cotton, hand loom ,corduroy , Lycra and synthetics soon made marks in the present fashion industry .Outfits like khakis, Capri, Kurtis , churidars, t-shirts, skirts , jeans all became part of the ‘casual wear ‘.

          With this growing range of fashion people became more choosy of what they need. They became more and more conscious of the colors, the styles, the textures and materials leading to brand names. ‘Brand names ‘does play a vital role in the ‘fashion’ industry. Brands are so well defined that it has been identified with certain clothing like –jeans, khakis, t-shirts, Kurtis, Capri, etc.
      ‘Casual wear ‘ which evolved itself from the late 90s will continue to adapt to the new changes as time passes away .As far as people are ready to experiment with fashion , the fashion industry will also cater up to their needs of making new trends, styles and comfort clothing.
            Casual wear is the dress code which emphasizes comfort and personal expression over presentation and uniformity. The casual dress of the women of Kerala at home is the sari preferably hand loom or cotton with colored borders or print. The blouse matching to the sari border is worn as the upper garment. But in modern times Ladies wear a gown called Nighty that is a relic of the western gown; it is used both during day time and night time. As this is an easy wear to use at home it has found general acceptance.  For casual clothing the best approach is three colors for the best mix-and-match wardrobe - khaki, denim, tan; black, khaki, white; etc.

              The casual wear of men in Kerala especially at home is the lungi that comes with a variety of colors. It is worn in two ways. The Muslims tie it on their left side of their waist where as the Hindus and Christian tie in on the right side of their waist. It is a long piece and when allowed to fall it reaches the feet of the wearer. The upper garment is a shirt with full or half sleeved, preferably white or any other color.


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